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7 Clans First Council Casino Advances Operational Intelligence with VizExplorer

VizExplorer, a leading provider of operational intelligence solutions to the gaming industry, today announced that the Otoe-Missouria Tribe of Oklahoma has licensed three new VizExplorer solutions and signed on for player development consulting services for its 7 Clans First Council Casino Hotel in northwest Oklahoma.

An existing customer, First Council Casino already uses hostViz™––VizExplorer’s robust CRM tool that gives hosts the intelligence they need to offer quality guest service, develop VIP patrons and track their own performance. The property is adding hostViz consulting services, including in-depth training and best practices personally delivered by the company’s Customer Success Team.

Additionally, the casino has licensed floorViz™ for slot floor optimization, campaignViz™ for marketing campaign management, and vizMosaic™ to provide executives with graphic-rich reports containing cross-departmental insights.

Together, these solutions give First Council Casino a significant advantage over competitors without VizExplorer’s operational intelligence tools. Operations, marketing and player development teams will gain unique analytical insights to collaborate strategically and drive operational efficiency across the organization.

“We’re pleased to extend our relationship with VizExplorer and to leverage its platform to further optimize how we operate our gaming business,” said John R. Shotton, Chairman of the Otoe-Missouria Tribe of Indians.

“We quickly saw the value in VizExplorer’s solution for our player development department, and we’re excited to see what impact extending operational intelligence across more departments will have on the bottom line,” said 7 Clans Casinos CEO Bruce Barnett.

“The new agreement with 7 Clans Casinos validates the VizExplorer product line and the interoperable ecosystem we are building. Customers see the difference and they are returning for additional solutions to further optimize their operations,” said VizExplorer’s Peggy Rogers, Regional VP of Sales–Central.

Featuring more than 1200 slots, First Council Casino is considered one of Oklahoma’s premier entertainment destinations. The agreement was handled by VizExplorer reseller Game Changing Technologies, a provider of licensing and consulting services to companies doing business in the casino industry.

About VizExplorer

VizExplorer offers operational intelligence (OI) solutions to the gaming industry. The next generation in data-driven decision making, OI lets businesses analyze live, fast-changing data and take immediate action using a single toolset. VizExplorer’s applications and tools help enterprises address smart space and profit optimization, marketing campaign management, CRM and customer service, and service and dispatch management. VizExplorer is led by a team of distinguished OI experts, seasoned industry veterans and world class software developers devoted to building the very best products backed by extraordinary support. VizExplorer is headquartered in San Diego, with offices in Las Vegas and Wellington, New Zealand. www.vizexplorer.com

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