News Feed Item

Lanny J. Davis Announces New Podcast Series -- "To Catch a Thief"

The story of Ford Motor Company stealing $1 billion in trade secrets from Versata

DETROIT, Aug. 1, 2017 /PRNewswire/ -- Lanny J. Davis, an attorney representing Versata Software, Inc. ("Versata"), is introducing a new podcast series entitled, "To Catch a Thief: The Story of Ford Motor Company Stealing $1 Billion in Trade Secrets from Versata."

Davis' announcement, and the first podcast in the series, can be heard at: www.truthaboutford.com/to-catch-a-thief-announcement/. Davis' first guest on the podcast is Mike Richards, President of Versata Automotive. 

"Ford poses as a high-tech company to its customers and investors," Davis said. "But, we allege Ford steals and imitates others' technology rather than innovate its own products."

Davis will contend in his biweekly podcasts and media announcements, based on public facts, testimony, and documents developed in the ongoing litigation between Versata and Ford, that key Ford managers and contractors secretly stole Versata's Automotive Configuration Manager ("ACM") software, a ground-breaking platform perfected by a decade of labor by Versata software engineers, and a critical component in the development of Ford vehicles. Versata's software is estimated to have saved Ford more than a billion dollars since it was first licensed.

Davis will tell the compelling story of Ford stealing technology, that at times seems too incredible to be believed. But truth is stranger than fiction in this unfished story. Its final chapter will be written by the jury – once they hear all the facts in the case.

The story opens in 2004, when Ford faced rising costs because of a slow and flawed product development process that caused higher warranty and recall costs, reduced customer satisfaction by producing large numbers of incorrectly assembled vehicles, and even impaired Ford's ability to forecast expenses. That year, Ford began licensing Versata's software. Not long after, Ford executives praised the software for its efficiency and cost savings.

"[Versata] helps Ford dramatically improve quality and speed to market—while significantly reducing costs," then-President of Ford Motor Company North America, Jim Padilla, said in promotional materials.

After nearly a decade of Ford using Versata's software, Ford grew tired of paying the annual license fee. Sometime in 2011, Ford established a secret group to steal Versata's trade secrets and create copycat software – a clear violation of their licensing agreement. When Ford entered into the licensing agreement, they promised never to share Versata's trade secrets with anyone outside of the designated product development team. However, Ford employees have made clear in sworn depositions that this separation between the designated product development team and the secret group copying Versata's trade secrets never existed, even though Ford claimed it had.

With the secret Ford committee working for three years to copy Versata's software, Ford abruptly ended contract renegotiations with Versata in 2014 – claiming they had developed their own software, independent of Versata's. Recognizing Ford's deceptive behavior, Versata began asking probing questions about the development of the copycat software.

Shortly after Versata discovered Ford's secretly-developed, copycat software, Ford raced to file a secret lawsuit in federal court. Ford sought a federal judge to recognize Ford's copycat software as not infringing upon Versata's software patents. The court promptly rejected Ford's secret filing and threatened penalties for violating federal rules. After adhering to the court's decision and filing a public case, Ford then turned to the U.S. patent office and began filing challenges to Versata patents. All told, Ford submitted a total of 23 challenges. All 23 challenges have been denied by the patent office, an unheard-of rate of failure. And with that, Ford's attempt to circumvent the legal process ended, and the battle shifted to the courtroom, where the truth could finally be decided.

The first episode of "To Catch a Thief" will start at the beginning of the story, with the creation of Versata's ACM software and the billions it saved Ford Motor Company in automotive production costs. Episode one will be released on August 15 and can be heard at: http://www.truthaboutford.com/to-catch-a-thief/.

About Versata Software, Inc.
With a global presence covering 45 countries, Versata Software, Inc. and its affiliates solve the most complex business problems for the world's largest organizations. Versata's family of companies includes a number of leading enterprise solution providers, including Versata, Inc., Instance, Inc., Artemis International Solutions Corporation, Genzyme Corporation, Clear Technology, Inc., Everest Software, Tenfold Corporation, Cora Software, Inc., Evolutionary Technologies, Inc., and Alter Point, Inc. Versata distinguishes itself in the software industry by focusing on customer priorities as driven by value delivered. Versata's market-leading Customer Success Program ensures customer involvement in product decisions and business priorities and provides twice-yearly opportunities for customers to score Versata's performance against commitments. Versata's world-class engineering capability ensures substantive and valuable product releases, thereby ensuring customer success. Versata's relentless focus on customer priorities, coupled with an unmatched global engineering capability, provides Versata customers continuous innovation and repeatable value propositions. For more information, visit www.versata.com.

Eleanor McManus
[email protected]

View original content:http://www.prnewswire.com/news-releases/lanny-j-davis-announces-new-podcast-series--to-catch-a-thief-300497367.html

SOURCE Versata Software

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
In his session at @DevOpsSummit at 20th Cloud Expo, Kelly Looney, director of DevOps consulting for Skytap, showed how an incremental approach to introducing containers into complex, distributed applications results in modernization with less risk and more reward. He also shared the story of how Skytap used Docker to get out of the business of managing infrastructure, and into the business of delivering innovation and business value. Attendees learned how up-front planning allows for a clean sep...
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across supply chain networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost and time for product recall as well as advance trade. Are you curious about Blockchain and how it can provide you with new opportunities for innovation and growth? In her session at 20th Cloud Exp...
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. Jack Norris reviews best practices to show how companies develop, deploy, and dynamically update these applications and how this data-first...
Intelligent Automation is now one of the key business imperatives for CIOs and CISOs impacting all areas of business today. In his session at 21st Cloud Expo, Brian Boeggeman, VP Alliances & Partnerships at Ayehu, will talk about how business value is created and delivered through intelligent automation to today’s enterprises. The open ecosystem platform approach toward Intelligent Automation that Ayehu delivers to the market is core to enabling the creation of the self-driving enterprise.
"At the keynote this morning we spoke about the value proposition of Nutanix, of having a DevOps culture and a mindset, and the business outcomes of achieving agility and scale, which everybody here is trying to accomplish," noted Mark Lavi, DevOps Solution Architect at Nutanix, in this SYS-CON.tv interview at @DevOpsSummit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Internet-of-Things discussions can end up either going down the consumer gadget rabbit hole or focused on the sort of data logging that industrial manufacturers have been doing forever. However, in fact, companies today are already using IoT data both to optimize their operational technology and to improve the experience of customer interactions in novel ways. In his session at @ThingsExpo, Gordon Haff, Red Hat Technology Evangelist, shared examples from a wide range of industries – including en...
In IT, we sometimes coin terms for things before we know exactly what they are and how they’ll be used. The resulting terms may capture a common set of aspirations and goals – as “cloud” did broadly for on-demand, self-service, and flexible computing. But such a term can also lump together diverse and even competing practices, technologies, and priorities to the point where important distinctions are glossed over and lost.
"We're here to tell the world about our cloud-scale infrastructure that we have at Juniper combined with the world-class security that we put into the cloud," explained Lisa Guess, VP of Systems Engineering at Juniper Networks, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Enterprise architects are increasingly adopting multi-cloud strategies as they seek to utilize existing data center assets, leverage the advantages of cloud computing and avoid cloud vendor lock-in. This requires a globally aware traffic management strategy that can monitor infrastructure health across data centers and end-user experience globally, while responding to control changes and system specification at the speed of today’s DevOps teams. In his session at 20th Cloud Expo, Josh Gray, Chie...
Consumers increasingly expect their electronic "things" to be connected to smart phones, tablets and the Internet. When that thing happens to be a medical device, the risks and benefits of connectivity must be carefully weighed. Once the decision is made that connecting the device is beneficial, medical device manufacturers must design their products to maintain patient safety and prevent compromised personal health information in the face of cybersecurity threats. In his session at @ThingsExpo...
All organizations that did not originate this moment have a pre-existing culture as well as legacy technology and processes that can be more or less amenable to DevOps implementation. That organizational culture is influenced by the personalities and management styles of Executive Management, the wider culture in which the organization is situated, and the personalities of key team members at all levels of the organization. This culture and entrenched interests usually throw a wrench in the work...
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
In his session at 20th Cloud Expo, Mike Johnston, an infrastructure engineer at Supergiant.io, discussed how to use Kubernetes to set up a SaaS infrastructure for your business. Mike Johnston is an infrastructure engineer at Supergiant.io with over 12 years of experience designing, deploying, and maintaining server and workstation infrastructure at all scales. He has experience with brick and mortar data centers as well as cloud providers like Digital Ocean, Amazon Web Services, and Rackspace. H...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.