Welcome!

Blog Feed Post

3 Mobile App Performance Issues You Can’t Ignore

With the mobile era upon us, the way we conduct business or communicate with our friends and family has changed significantly. Thanks to smartphones and tablets, we rely on mobile apps more and more. Because of this, mobile apps are big business. In fact, in 2016 alone the estimated global mobile app revenue was $88.3 billion. Whether we use apps to stay on top of projects, communicate with our team members, or relax while playing a game, there is an app for almost everything.

The Apple App store boasts close to 2 million apps, while Google Play has more than 2.2 million apps. With so much competition, if you focus on downloads or sales rather than performance, pretty soon you won’t have a chance to worry about either. While an appealing interface and a smooth user experience are important, they won’t matter much if your mobile app isn’t performing well. That’s why the surface level metrics shouldn’t be the only thing you pay attention to. If you want a successful app, there are a few other vital performance metrics you need to monitor.


End-to-End Latency

When it comes to mobile apps, speed is the absolute most crucial factor. It can make or break your business. If your app is slow, people will delete it; research shows that 59 percent of users dislike a slow launch and expect apps to open within two seconds.

A well-developed API can greatly improve the performance of your app in terms of speed, but measuring the API latency is not enough to get the full picture.

You also need to track the end-to-end response time for applications that power the APIs used. Generally, you’ll want to aim for a one-second response time and ensure you use standardized APIs to minimize the risk of increased latency. Run any needed updates as soon as possible so you can leverage potential improvements.

User Sessions

User sessions refer to the time, from the moment it’s opened to when it’s closed, that each user spends using the app. The average time a user spends in an app varies between from 7.55 minutes in gaming apps to 2.61 minutes in technology apps. The goal should be to aim for longer session lengths, but you can and should also monitor session intervals between each use of the app (which shows how often your app is used).

While user sessions aren’t exactly a performance problem, they can affect performance. If their location is too far away from the server or if they have a poor network connection, it can negatively affect app latency.

This metric can also give you insight on user engagement and help you identify ways to improve the frequency with which users interact with your app. According to AppsFlyer, only 3.3 percent of Android apps and 3.2 percent of iOS apps still had active users after a 30-day period. A great way to increase the number of user sessions is to create a reason for the app to become a part of people’s daily routines.

Contextual push notifications can help encourage users to come back to the app sooner rather than later. You can also develop a compelling offer or discount and updates on new features via email to encourage users to come back to the app. To promote a sense of urgency, create a time limit for the availability of discounts and special offers.

Crash Handling

Crashes drive users away, so keeping track of how often your app crashes is essential to improve its performance and ensure a smooth user experience.

Crash rate is measured as the average crashes every time an app launches. It’s usually somewhere between 1 to 2 percent; however, a number of factors—such as type of app, its usage, and maturity—can influence the crash rate.

In order to fully understand why a crash happened, you need to know what the user was doing when the app crashed, how many individual users were affected by the crash, and how different types of crashes impact your app.

Of course you should try to keep crashes to a minimum. Only 16 percent of users will try a failing app twice. The best way to achieve this is to continually test your app during development to identify potential problems. Start with a small group of testers and increase it so you can catch as many problems as possible before the launch. You can continue to test the app even after you launch, especially when more features are added or updated.

Don’t forget to prioritize the crashes so you can respond to the ones that need critical resolution first.

Improve Your App’s Chances of Success

In today’s world, it only takes a few moments before your users decide whether they enjoy your app or not. Monitor the performance of your app and ensure you have a proper way of collecting data so you can provide users with the best possible experience. Then you’ll be well on your way to success.

The post 3 Mobile App Performance Issues You Can’t Ignore appeared first on Application Performance Monitoring Blog | AppDynamics.

Read the original blog entry...

More Stories By Jyoti Bansal

In high-production environments where release cycles are measured in hours or minutes — not days or weeks — there's little room for mistakes and no room for confusion. Everyone has to understand what's happening, in real time, and have the means to do whatever is necessary to keep applications up and running optimally.

DevOps is a high-stakes world, but done well, it delivers the agility and performance to significantly impact business competitiveness.

Latest Stories
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...
With the rise of DevOps, containers are at the brink of becoming a pervasive technology in Enterprise IT to accelerate application delivery for the business. When it comes to adopting containers in the enterprise, security is the highest adoption barrier. Is your organization ready to address the security risks with containers for your DevOps environment? In his session at @DevOpsSummit at 21st Cloud Expo, Chris Van Tuin, Chief Technologist, NA West at Red Hat, will discuss: The top security r...
SYS-CON Events announced today that Enroute Lab will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enroute Lab is an industrial design, research and development company of unmanned robotic vehicle system. For more information, please visit http://elab.co.jp/.
SYS-CON Events announced today that MIRAI Inc. will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MIRAI Inc. are IT consultants from the public sector whose mission is to solve social issues by technology and innovation and to create a meaningful future for people.
IBM helps FinTechs and financial services companies build and monetize cognitive-enabled financial services apps quickly and at scale. Hosted on IBM Bluemix, IBM’s platform builds in customer insights, regulatory compliance analytics and security to help reduce development time and testing. In his session at 21st Cloud Expo, Lennart Frantzell, a Developer Advocate with IBM, will discuss how these tools simplify the time-consuming tasks of selection, mapping and data integration, allowing devel...
SYS-CON Events announced today that Mobile Create USA will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Mobile Create USA Inc. is an MVNO-based business model that uses portable communication devices and cellular-based infrastructure in the development, sales, operation and mobile communications systems incorporating GPS capabi...
There is huge complexity in implementing a successful digital business that requires efficient on-premise and cloud back-end infrastructure, IT and Internet of Things (IoT) data, analytics, Machine Learning, Artificial Intelligence (AI) and Digital Applications. In the data center alone, there are physical and virtual infrastructures, multiple operating systems, multiple applications and new and emerging business and technological paradigms such as cloud computing and XaaS. And then there are pe...
Today traditional IT approaches leverage well-architected compute/networking domains to control what applications can access what data, and how. DevOps includes rapid application development/deployment leveraging concepts like containerization, third-party sourced applications and databases. Such applications need access to production data for its test and iteration cycles. Data Security? That sounds like a roadblock to DevOps vs. protecting the crown jewels to those in IT.
SYS-CON Events announced today that Interface Corporation will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Interface Corporation is a company developing, manufacturing and marketing high quality and wide variety of industrial computers and interface modules such as PCIs and PCI express. For more information, visit http://www.i...
SYS-CON Events announced today that Keisoku Research Consultant Co. will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Keisoku Research Consultant, Co. offers research and consulting in a wide range of civil engineering-related fields from information construction to preservation of cultural properties. For more information, vi...
SYS-CON Events announced today that SIGMA Corporation will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. uLaser flow inspection device from the Japanese top share to Global Standard! Then, make the best use of data to flip to next page. For more information, visit http://www.sigma-k.co.jp/en/.
SYS-CON Events announced today that B2Cloud will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. B2Cloud specializes in IoT devices for preventive and predictive maintenance in any kind of equipment retrieving data like Energy consumption, working time, temperature, humidity, pressure, etc.
Agile has finally jumped the technology shark, expanding outside the software world. Enterprises are now increasingly adopting Agile practices across their organizations in order to successfully navigate the disruptive waters that threaten to drown them. In our quest for establishing change as a core competency in our organizations, this business-centric notion of Agile is an essential component of Agile Digital Transformation. In the years since the publication of the Agile Manifesto, the conn...
While some developers care passionately about how data centers and clouds are architected, for most, it is only the end result that matters. To the majority of companies, technology exists to solve a business problem, and only delivers value when it is solving that problem. 2017 brings the mainstream adoption of containers for production workloads. In his session at 21st Cloud Expo, Ben McCormack, VP of Operations at Evernote, will discuss how data centers of the future will be managed, how th...
SYS-CON Events announced today that NetApp has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. NetApp is the data authority for hybrid cloud. NetApp provides a full range of hybrid cloud data services that simplify management of applications and data across cloud and on-premises environments to accelerate digital transformation. Together with their partners, NetApp em...