Welcome!

News Feed Item

Tmall do Grupo Alibaba patrocina a New York Fashion Week: The Shows

Tmall do Grupo Alibaba (NYSE:BABA), a maior plataforma de consumo da China para marcas e varejistas, anunciou que se tornou um parceiro oficial da New York Fashion Week (NYFW): The Shows, em associação com a Suntchi, para ajudar estilistas e marcas americanas a tirar proveito do alcance e tecnologia da Alibaba para alcançar no mercado chinês pela primeira vez.

Como parte da colaboração, a Alibaba selecionou estilistas da NYFW para se apresentarem no segundo desfile de moda anual "see-now buy-now" do Tmall, em 2017, um evento global de moda que acontecerá em outubro, no período que antecede o 11.11 Global Shopping Festival da Alibaba, o maior dia de compras do mundo. No ano passado, a Alibaba transmitiu esse evento ao vivo para sete milhões de telespectadores e apresentou mais de 50 marcas internacionais. Ao colaborar com a Alibaba, os principais estilistas americanos, como a Opening Ceremony e Robert Geller ganharão a primeira exposição para mais de meio bilhão de consumidores que visitam as plataformas da Alibaba.

Em um esforço para incentivar o intercâmbio intercultural entre os EUA e a China, a parceria também apresentará a "NYFW: China Day", um evento exclusivo com os principais estilistas chineses, selecionados no desfile de moda Tmall 2017 "see-now buy-now" durante a NYFW: The Shows em setembro de 2018.

“Estamos entusiasmados por patrocinar a NYFW: The Shows para proporcionar às marcas e varejistas dos EUA a capacidade de alcançar a crescente base de consumidores chineses”, disse Michael Evans, presidente do Grupo Alibaba. “O alcance, a tecnologia e a visão profunda do consumidor oferecem às marcas e estilistas ofertas verdadeiramente exclusivas para a interação com consumidores no maior mercado do mundo de formas inovadoras.”

"Começamos com a Opening Ceremony 15 anos atrás, inspirados por uma viagem que fizemos a Hong Kong. Com raízes familiares com base na China, é emocionante fazer parceria com uma empresa tão impactante como a Alibaba para compartilhar nossa história e ampliar nossa presença global", disseram Humberto Leon e Carol Lim, fundadores da Opening Ceremony.

“Estamos entusiasmados com essa oportunidade para estabelecer a nossa marca na China e adaptar a nossa experiência de compra usando a tecnologia inovadora da Alibaba para tornar a nossa marca mais acessível para a crescente base de consumidores chineses, o que é fundamental para a nossa expansão global”, disse o estilista Robert Geller.

Sobre o Grupo Alibaba

A missão do Grupo Alibaba é facilitar a realização de negócios em todos os lugares. A empresa visa construir a futura infraestrutura do comércio. Prevê que seus clientes irão se encontrar, trabalhar e viver no Alibaba, e que será uma empresa com pelo menos 102 anos de existência.

O texto no idioma original deste anúncio é a versão oficial autorizada. As traduções são fornecidas apenas como uma facilidade e devem se referir ao texto no idioma original, que é a única versão do texto que tem efeito legal.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...
Real IoT production deployments running at scale are collecting sensor data from hundreds / thousands / millions of devices. The goal is to take business-critical actions on the real-time data and find insights from stored datasets. In his session at @ThingsExpo, John Walicki, Watson IoT Developer Advocate at IBM Cloud, will provide a fast-paced developer journey that follows the IoT sensor data from generation, to edge gateway, to edge analytics, to encryption, to the IBM Bluemix cloud, to Wa...
With the rise of DevOps, containers are at the brink of becoming a pervasive technology in Enterprise IT to accelerate application delivery for the business. When it comes to adopting containers in the enterprise, security is the highest adoption barrier. Is your organization ready to address the security risks with containers for your DevOps environment? In his session at @DevOpsSummit at 21st Cloud Expo, Chris Van Tuin, Chief Technologist, NA West at Red Hat, will discuss: The top security r...
SYS-CON Events announced today that Fusic will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Fusic Co. provides mocks as virtual IoT devices. You can customize mocks, and get any amount of data at any time in your test. For more information, visit https://fusic.co.jp/english/.
The “Digital Era” is forcing us to engage with new methods to build, operate and maintain applications. This transformation also implies an evolution to more and more intelligent applications to better engage with the customers, while creating significant market differentiators. In both cases, the cloud has become a key enabler to embrace this digital revolution. So, moving to the cloud is no longer the question; the new questions are HOW and WHEN. To make this equation even more complex, most ...
"NetApp's vision is how we help organizations manage data - delivering the right data in the right place, in the right time, to the people who need it, and doing it agnostic to what the platform is," explained Josh Atwell, Developer Advocate for NetApp, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Today most companies are adopting or evaluating container technology - Docker in particular - to speed up application deployment, drive down cost, ease management and make application delivery more flexible overall. As with most new architectures, this dream takes significant work to become a reality. Even when you do get your application componentized enough and packaged properly, there are still challenges for DevOps teams to making the shift to continuous delivery and achieving that reducti...
IBM helps FinTechs and financial services companies build and monetize cognitive-enabled financial services apps quickly and at scale. Hosted on IBM Bluemix, IBM’s platform builds in customer insights, regulatory compliance analytics and security to help reduce development time and testing. In his session at 21st Cloud Expo, Lennart Frantzell, a Developer Advocate with IBM, will discuss how these tools simplify the time-consuming tasks of selection, mapping and data integration, allowing devel...
Today traditional IT approaches leverage well-architected compute/networking domains to control what applications can access what data, and how. DevOps includes rapid application development/deployment leveraging concepts like containerization, third-party sourced applications and databases. Such applications need access to production data for its test and iteration cycles. Data Security? That sounds like a roadblock to DevOps vs. protecting the crown jewels to those in IT.
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists examined how DevOps helps to meet the de...
SYS-CON Events announced today that B2Cloud will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. B2Cloud specializes in IoT devices for preventive and predictive maintenance in any kind of equipment retrieving data like Energy consumption, working time, temperature, humidity, pressure, etc.
Cloud Expo, Inc. has announced today that Andi Mann and Aruna Ravichandran have been named Co-Chairs of @DevOpsSummit at Cloud Expo Silicon Valley which will take place Oct. 31-Nov. 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. "DevOps is at the intersection of technology and business-optimizing tools, organizations and processes to bring measurable improvements in productivity and profitability," said Aruna Ravichandran, vice president, DevOps product and solutions marketing...
Many organizations adopt DevOps to reduce cycle times and deliver software faster; some take on DevOps to drive higher quality and better end-user experience; others look to DevOps for a clearer line-of-sight to customers to drive better business impacts. In truth, these three foundations go together. In this power panel at @DevOpsSummit 21st Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, industry experts will discuss how leading organizations build application success from all...
SYS-CON Events announced today that NetApp has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. NetApp is the data authority for hybrid cloud. NetApp provides a full range of hybrid cloud data services that simplify management of applications and data across cloud and on-premises environments to accelerate digital transformation. Together with their partners, NetApp em...
Elon Musk is among the notable industry figures who worries about the power of AI to destroy rather than help society. Mark Zuckerberg, on the other hand, embraces all that is going on. AI is most powerful when deployed across the vast networks being built for Internets of Things in the manufacturing, transportation and logistics, retail, healthcare, government and other sectors. Is AI transforming IoT for the good or the bad? Do we need to worry about its potential destructive power? Or will we...