Welcome!

Blog Feed Post

iPhone X: Imitation Is Not Innovation

My monthly “new iPhone every year” payment just joined my cable bill, my water bill, and my electric bill as grudge expenses. I hate paying them because the companies charge more and more for the same stuff, and there’s nothing I can do about it.

Apple promised me a new iPhone every year and I fell for it. I didn’t read the fine print. Sure, I can get a new iPhone each year, but there’s nothing in the agreement saying that Apple promises to innovate or lead the industry or make something great. To fulfill its side of the contract, all Apple must do is make a new iPhone and offer it to me. And that’s all it has done.

Imitation is not innovation. The iPhone X (pronounced iPhone ten) is basically a Samsung Galaxy Note 8 (which is basically a Samsung Galaxy S8 with a pen and an additional camera) which is basically a Samsung Galaxy Note 7 (which is its own story). And the Note 7 came out a year ago. Not only is Apple unapologetic about its blatant imitation of Samsung. The company took the artistic liberty of claiming that the iPhone X’s features were “amazing,” “incredible,” and “new.”

I’m a Fanboy, but This Time They’ve Gone Too Far

Truth be told, I am an Apple Fanboy. I have always been. I own multiple versions of practically every product the company has ever made. That said, Apple started to seriously piss me off with the introduction of the iPhone 7 Plus. My article “Apple iPhone 7: Are You F#$king Kidding Me?” is not exactly a love letter to Tim Cook. Then, as if the design flaws were not enough, the fruit company doubled down with the introduction of the MacBook Pro 2016. Another demonstration of the arrogance and avarice brewing in Cupertino. My unboxing of my personal MacBook Pro 2016 inspired another article, “Apple MacBook Pro 2016: WTF?” We always hurt the ones we love.

The Emperor’s New Clothes

“Thank you,” said Tim Cook as he opened Apple’s inaugural presentation at the Steve Jobs Theater. That was the first and last objectively true thing said by anyone from Apple. Calling retail stores “Town Squares” is pretentious and egotistical, not criminal. But taking credit for 4K HDR and calling years-old technology “new” is simply a lie. Say, “We’re late to the game and are proud to introduce an amazing, new, Applesque approach to content created in 4K HDR,” and I’ll run out to get one. But to infer that 4K is somehow an Apple thing: Why, Tim? Why?

Fast forward to the iPhone 8 and 8 Plus announcements. Why not call them what they are? A 7s and a 7s Plus. The devices are iterative, not innovative, and there’s just no reason to purchase them if you have an iPhone 6 or later model.

Apple says the iPhone X is the “future of smartphones.” Seriously? The iPhone X is the future? Aside from an iteration of portrait mode, the only thing consumers may see as “new” in the iPhone X is FaceID. (BTW: This feature has some people freaking out about having invariant models of their faces stored in the device, but it shouldn’t. From a privacy point of view, FaceID is no better or worse than TouchID, the fingerprint scanner used in previous iPhones. Apple’s secure enclave is about as close to hackproof as modern technology will allow. If you choose not to purchase an iPhone X, don’t use FaceID as a reason. It’s a well-executed quality concept, even if it is “inspired” by the face recognition available in the Samsung Galaxy Note 8.)

Amazing!

“You keep using that word. I do not think it means what you think it means.” (Inigo Montoya, The Princess Bride). The only thing amazing about Apple’s epic event was how disappointing it was. Not from a product specification point of view. There’s not much more you can do with a handset in 2017. All you can hope for is a little better screen, a slightly faster processor, a slightly better camera, better storage, and slightly better battery life. What bothers me more is the self-hypnosis at Apple and the company’s delusional notion that if they say something, I will accept it as true.

Apple got up on stage and called old technology new. The company claimed ownership of ideas that are not its own and, worst of all, it sounded like everyone had read (and believed) too many Apple press releases. This level of arrogance is not surprising. Apple is one of the most valuable companies in the world. Maybe they can afford to believe their own press. What surprised me was Apple’s lack of innovation. At some point, it’s going to catch up with them.

Since You’re Buying One Anyway, Which Should You Buy?

If you have an iPhone older than a 6s, then getting the 8 or 8 Plus is a logical step. Both the 8 and 8 Plus are reasonably priced and featured. If you have a 6s or later, the X is the only device to consider. It’s not $999, it’s $1,149 for the 256GB model. Unless you never take pictures or videos, 64GB simply is not enough internal storage. I will be buying mine directly from Apple on the “new iPhone every year plan.” It will cost me $49.01 per month including Apple Care. That’s grudgingly up approximately $6 per month from my iPhone 7 Plus payment. The alternative is a mind-blowing, full-featured Samsung Galaxy Note 8, which is the phone of choice for Android people and also happens to be the “inspiration” for the iPhone X. Sorry, Apple, Samsung did all of this before you did it, and I can use my regular earbuds.

One More Thing

Hey, Tim, where’s the USB Type C connector? What possible justification can you have for not replacing the nonstandard Lightning connector with a MacBook and out world–compatible USB Type C connector? Last year, Apple told me that USB Type C was the future. This year. you said the iPhone X is the future. Why does iPhone X connect me to the past? A metaphor? Perhaps.

The post iPhone X: Imitation Is Not Innovation originally appeared here on Shelly Palmer

Read the original blog entry...

More Stories By Shelly Palmer

Shelly Palmer is the host of Fox Television’s "Shelly Palmer Digital Living" television show about living and working in a digital world. He is Fox 5′s (WNYW-TV New York) Tech Expert and the host of United Stations Radio Network’s, MediaBytes, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment.

Latest Stories
SYS-CON Events announced today that MIRAI Inc. will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MIRAI Inc. are IT consultants from the public sector whose mission is to solve social issues by technology and innovation and to create a meaningful future for people.
With the rise of DevOps, containers are at the brink of becoming a pervasive technology in Enterprise IT to accelerate application delivery for the business. When it comes to adopting containers in the enterprise, security is the highest adoption barrier. Is your organization ready to address the security risks with containers for your DevOps environment? In his session at @DevOpsSummit at 21st Cloud Expo, Chris Van Tuin, Chief Technologist, NA West at Red Hat, will discuss: The top security r...
SYS-CON Events announced today that Enroute Lab will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enroute Lab is an industrial design, research and development company of unmanned robotic vehicle system. For more information, please visit http://elab.co.jp/.
IBM helps FinTechs and financial services companies build and monetize cognitive-enabled financial services apps quickly and at scale. Hosted on IBM Bluemix, IBM’s platform builds in customer insights, regulatory compliance analytics and security to help reduce development time and testing. In his session at 21st Cloud Expo, Lennart Frantzell, a Developer Advocate with IBM, will discuss how these tools simplify the time-consuming tasks of selection, mapping and data integration, allowing devel...
SYS-CON Events announced today that Mobile Create USA will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Mobile Create USA Inc. is an MVNO-based business model that uses portable communication devices and cellular-based infrastructure in the development, sales, operation and mobile communications systems incorporating GPS capabi...
SYS-CON Events announced today that Interface Corporation will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Interface Corporation is a company developing, manufacturing and marketing high quality and wide variety of industrial computers and interface modules such as PCIs and PCI express. For more information, visit http://www.i...
SYS-CON Events announced today that Keisoku Research Consultant Co. will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Keisoku Research Consultant, Co. offers research and consulting in a wide range of civil engineering-related fields from information construction to preservation of cultural properties. For more information, vi...
There is huge complexity in implementing a successful digital business that requires efficient on-premise and cloud back-end infrastructure, IT and Internet of Things (IoT) data, analytics, Machine Learning, Artificial Intelligence (AI) and Digital Applications. In the data center alone, there are physical and virtual infrastructures, multiple operating systems, multiple applications and new and emerging business and technological paradigms such as cloud computing and XaaS. And then there are pe...
Today traditional IT approaches leverage well-architected compute/networking domains to control what applications can access what data, and how. DevOps includes rapid application development/deployment leveraging concepts like containerization, third-party sourced applications and databases. Such applications need access to production data for its test and iteration cycles. Data Security? That sounds like a roadblock to DevOps vs. protecting the crown jewels to those in IT.
SYS-CON Events announced today that SIGMA Corporation will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. uLaser flow inspection device from the Japanese top share to Global Standard! Then, make the best use of data to flip to next page. For more information, visit http://www.sigma-k.co.jp/en/.
SYS-CON Events announced today that B2Cloud will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. B2Cloud specializes in IoT devices for preventive and predictive maintenance in any kind of equipment retrieving data like Energy consumption, working time, temperature, humidity, pressure, etc.
Agile has finally jumped the technology shark, expanding outside the software world. Enterprises are now increasingly adopting Agile practices across their organizations in order to successfully navigate the disruptive waters that threaten to drown them. In our quest for establishing change as a core competency in our organizations, this business-centric notion of Agile is an essential component of Agile Digital Transformation. In the years since the publication of the Agile Manifesto, the conn...
While some developers care passionately about how data centers and clouds are architected, for most, it is only the end result that matters. To the majority of companies, technology exists to solve a business problem, and only delivers value when it is solving that problem. 2017 brings the mainstream adoption of containers for production workloads. In his session at 21st Cloud Expo, Ben McCormack, VP of Operations at Evernote, will discuss how data centers of the future will be managed, how th...
SYS-CON Events announced today that NetApp has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. NetApp is the data authority for hybrid cloud. NetApp provides a full range of hybrid cloud data services that simplify management of applications and data across cloud and on-premises environments to accelerate digital transformation. Together with their partners, NetApp em...
SYS-CON Events announced today that Nihon Micron will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Nihon Micron Co., Ltd. strives for technological innovation to establish high-density, high-precision processing technology for providing printed circuit board and metal mount RFID tags used for communication devices. For more inf...