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Instapage Introduces New Way to Build Landing Pages with Instablocks™

Building blocks that enable the high-volume creation of landing pages, essential for advertising at scale

SAN FRANCISCO, Jan. 9, 2018 /PRNewswire/ -- Instapage, the post-click optimization platform for advertisers, has today launched Instablocks, a brand new way to build post-click landing pages. Advertisers can now create "building blocks" for their landing pages — custom sections that they can reuse to quickly create pages, and in turn, scale their advertising into a high-velocity operation.

Instapage, the most powerful solution for creating and publishing personalized landing pages, is helping marketing teams and agencies get more out of their advertising dollars.

"Our vision is for every ad to have a unique post-click experience," said Tyson Quick, Founder and CEO at Instapage. "In order to bring that vision to life, we have to remove every barrier that an advertiser faces in building a high number of landing pages quickly. That's why Instablocks is the future of post-click optimization — we're speeding up the creation process by orders of magnitude."

Most companies build their landing pages based on a library of templates, but this is problematic for advertisers, who spend unnecessary time and resources on repeatedly recreating and rebranding the same elements. Instablocks removes that bottleneck by allowing customers to create, save, and reuse common page blocks so that they can accelerate the creation of advertising campaigns by quickly scaling the production of the post-click experience.

Instablocks allows advertisers to:

  • Create stand-alone blocks to use on any landing page
  • Add, duplicate, save, or delete blocks
  • Share blocks with teammates to reuse across all landing pages
  • Leverage pre-built Instablock Templates to build more pages, even faster

"Advertising technology has made significant advancements in the last few years, but there's always been the issue of how we can scale the post-click as efficiently and effectively as we scale the ads themselves," said Alexandra Mack, Head of Marketing at Crunchbase. "Instapage has enabled us to work smarter and build pages faster, which has allowed us to truly maximize our digital advertising."

To learn more about Instablocks, please visit https://instapage.com/blog/instablocks.

About Instapage

Instapage is the leader in post-click optimization and maximizes conversions for advertisers and marketers by enabling them to create, optimize, and personalize post-click experiences. With Instapage, and for the first time ever, marketers can build these post-click experiences at scale using Instablocks.

With more than a million landing pages at an average conversion rate above 22%, Instapage is helping more than 15,000 customers across 100 countries capture more value from their advertising campaigns. The Instapage platform is a leader in G2 Crowd's Conversion Rate Optimization Software, A/B Testing Software, and Landing Page Software Grids and is ranked #11 in customer satisfaction.

Established in 2012, Instapage employs more than 125 people worldwide, across locations in San Francisco (headquarters), Romania, and Poland.

Follow us on: LinkedIn; Facebook; Twitter; YouTube; Instapage Blog; Pinterest

Media Contact
Danielle Adams
PR/Communications Manager, Instapage
[email protected]


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SOURCE Instapage

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