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Optiv Security Earns High Rankings in IDC Canadian Brand Perceptions Report

Optiv Security, the world’s leading security solutions integrator, today announced that it ranked second overall in Canada for accumulative positive brand perception, according to the 2019 IDC Brand Perceptions of Canadian Security Service Providers report. The report surveyed Canadian midmarket and large enterprises on general brand perception, current customer perceptions, and prospective customer perceptions. Optiv’s high mark in this report comes on the heels of the company posting its largest year-over-year growth in Canada. In response to the under-served market gap and need for cybersecurity innovation and services, Optiv continues to aggressively invest in services delivery, innovation, and customer success in Canada. Its breadth of consulting, operational, and technology services has the company well-positioned for continued success, as indicated in this report.

Optiv is recognized in the report as a Trusted Advisor in the Canadian market, especially to organizations in financial services, manufacturing services, and infrastructure services.

Optiv’s top ranking with large Canadian companies (1,000 employees+) came in identity and access management (IAM), a paramount concern for IT-leaders around the globe. As the amount of data, devices, cloud-based services, and users expands exponentially, identity-centric security is at the forefront of holistic cybersecurity programs.

“Due to cloud, mobile and digital transformation, data is created at a volume and velocity never before experienced,” said Julie Talbot-Hubbard, global vice president, digital identity and data services, Optiv. “If organizations can carefully manage who has access to applications and data, then they can accomplish the same objectives as the old perimeter – keeping unauthorized people out of corporate IT assets and ensure only the right people have access to the right data, in the right way, at the right time.”

In addition to IAM, Optiv is viewed most positively for its monitoring services, range of security capabilities (one-stop shop), and incident response and forensics, which are critical elements of an end-to-end security program.

“The fear of external threats and vulnerabilities has guided security initiatives for too long. Our approach – that cybersecurity needs to be managed from the ‘inside-out’ as part of the greater corporate objective – is clearly a welcomed one in Canada,” said Cheryl McGrath, vice president and country general manager for Canada, Optiv. “Our consulting, delivery, and technical leaders meld people, processes, and technologies in long-lasting ways that not only positively impact the company’s security health, but also optimize and rationalize security programs to ensure cost-effectiveness and enable overall program efficacy and resilience.”

Follow Optiv
Twitter: www.twitter.com/optiv
LinkedIn: www.linkedin.com/company/optiv-inc
Facebook: www.facebook.com/optivinc
YouTube: www.youtube.com/c/optivinc
Blog: https://www.optiv.com/explore-optiv-insights/blog

About Optiv Security
Optiv helps clients plan, build and run successful cybersecurity programs that achieve business objectives through our depth and breadth of cybersecurity offerings, extensive capabilities and proven expertise in cybersecurity, integration and cyber operational services. Optiv maintains premium partnerships with more than 350 of the leading cybersecurity technology manufacturers. For more information, visit www.optiv.com.

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