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The iPhone is not an Advertising Platform!

About 4 months ago I wrote a post about the difficulty differentiating with an iPhone application. I forecasted 3 billion downloads and 100,000 applications by the middle of this year - and my calculations are proving accurate with the app store reaching 25,000 apps and 1 billion downloads earlier this year.   Since that post, we’ve been a part [...]

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More Stories By Anthony Franco

Anthony Franco is President of EffectiveUI, in which role he has the unique opportunity to listen to how companies like eBay, Ford, Random House, Viacom, GE, Dow Jones, and NBC think about the Internet & desktop software, and how innovative thinking can completely change the way they do business. He blogs at http://anthonyfranco.wordpress.com.

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